Another Amazing Can Launch !
We have been working really hard on a new can strategy to build on the very successful launch of our Art - Beer - Culture can line. We are now starting to see this come into play with the introduction of three more canned beers!
With this launch we wanted to bring some of our most popular brews to the can, including Hop Gremlin – 5.6%, and we’re reintroducing The Neverending Pursuit of Hoppiness – 6.0%, in 440ml cans!
But we can’t just have a launch without a new brew! We are very excited to introduce Byker Groove – 5.0%! Based on our core beer, Geordie Pagoda (Sorachi Ace and Azzaca), with additional dry hopping of Citra into the FV to make a dry and clean tasting America IPA with subtle citrus fruit flavours.
These three cans will be launching at Centrale in central station on Friday 12th June from 3.30-6pm, so get yourselves over there, enjoy a free sample of each and grab a can or 4 for the road!