Brinkburn and the art of making beer
Brewing beer is an art and amazingly that saying came true in October 2017 for Brinkburn Street.
The Hatton Gallery in Newcastle University‘s quadrangle is one of the oldest art galleries in the city. It has a long and varied past covering the major art movements of the 20th Century. It was starting to look its age, however, and, therefore, in conjunction with Tyne & Wear Archives & Museums, the University took the decision to refresh the gallery and its image. A local design company, Infinite… were engaged to create a bold, new brand that will carry the gallery into the 21st Century. Work began in early 2017 and was completed at the beginning of October.
Launching the revamped gallery, were an invited audience of the great and the good from the wider arts community and beyond. Coming together on an unusually warm October evening they toasted the gallery re-launch with a wonderful special-edition craft beer!
To mark the occasion, we donated 400 bottles of our 5.4% Pale Ale. It has a light yet robust citrus taste with fruity and floral aromas. Together with a design-led, Hatton branded label, we helped get the evening off to a great start. Managing Director Lee Renforth and Head Brewer Richard Bazen both attended the launch and answered lots of questions from a suitably impressed audience. By all accounts, the beer went down incredibly well with people and many were asking for more!
We definitely think its a masterpiece of the brewer’s art and we’re looking forward to a long association with the gallery. Hatton beer, however, isn’t alone and it is part of our continued support of the wider arts community in Newcastle. We also currently supply our craft beer to both Tyneside Cinema and Tyne Opera House, each with a unique label. Keep an eye open for them!